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Renkli Yetenek
We built the digital side of a preschool brand with two branches in Istanbul: a site carrying the brand's energy, a flow that leads parents to the enrolment form, a CMS the school runs itself, and a light CRM that tracks every application.
Sector
Education / Early Years
Service
Software, UI/UX, Artificial Intelligence
Duration
2026
Year
2026
Stack
- Next.js
- TypeScript
- Supabase
- PostgreSQL
- Cloudflare R2
- Anthropic SDK
- Zod
- Tailwind CSS
The Challenge
Choosing a preschool is a slow decision full of questions. The site had to explain the programmes and ten workshop tracks clearly, bring parents to a visit, and land every enquiry somewhere the school could follow up, all without the school ever needing a developer. Open forms also mean a flood of spam.
The Approach
- // 01The brand's colourful, playful language was carried into the interface, with programmes by age group and ten workshop tracks each given their own space.
- // 02An enrolment and appointment flow was built, protected by spam scoring, bot detection and rate limiting.
- // 03Content management was handed to the school: pages, blog, gallery, collections and announcements run from the panel, with images uploaded to its own object storage.
- // 04A light CRM lists incoming applications with their status, source and interaction history, so nothing gets lost.
- // 05An AI layer answers parent questions in chat and speeds up content production.
- // 06A preschool guide content network was produced (district pages, fee and selection guides) and interlinked by search intent.
The Results
0+
Enrolled families
0
Workshop tracks
0
Branches
"The school runs both its content and its applications from its own panel, and never has to come back to us for either."